Archives for May 26, 2013

Summer’s Coming: “Just Say No” to Boredom and Brain Drain! Green Kid Crafts


Green Kid Crafts, a mom-owned, earth-friendly and award winning craft kit subscription service, urges parents and caregivers to “just say no” to boredom and brain drain this summer.  To help, the company has introduced its Summer Survival Collection, delivering award winning Discovery Boxes each month that are packed with craft and science activity kits to keep kids learning while they have fun, explore the outdoors and get creative.  The three month Collection is $59.95, including shipping within the US, and can be reserved at

Subscribing to Green Kid Crafts Summer Survival Collection is an easy way for families to ensure that their kids are exposed to a diverse set of fun and educational activities throughout the season. Each month, kids receive a Discovery Box filled with three or four craft and science kits, including all supplies and instructions, as well as additional extension activities and learning resources. The projects are designed by experts to promote creativity, build confidence and develop key skills while nature-related themes and sustainable materials encourage a child’s love and respect for nature.

The collection presents three specially designed learning themes:

  • June’s Backyard Science box inspires and delights budding scientists and naturalists
  • July’s Gardening box is sure to create a lot of little green thumbs
  • August’s Around the World box takes us on a trip to three exciting spots around the globe to learn about culture and art.

In order to receive the June box you will need to place your order by June 1st. If you order after that, you will still get the others in the series (and then some) depending on the length of the subscription you select.

For more information about Green Kid Crafts or the Summer Survival Collection, please visit

Zoe Saldana “Blood Ties” Premiere The Cannes International Film Festival May 20, 2013 Look by Vera Steimberg for Laura Mercier


Makeup artist Vera Steimberg created an Audrey Hepburn-inspired makeup look for actress Zoe Saldana for the “Blood Ties” premiere at the Cannes International Film Festival.


LIPS: Deep red lips gave a “pop to the entire look”


·         Steimberg applied Laura Mercier Stickgloss Lip Colour in Cranberry ($22) to Saldana’s lips. She noted that it was the perfect red to complement the rest of the makeup and that there was no better place to “rock” a red lip than France.


EYES: Extended eyeliner and bold brows

·         First, Steimberg lined the eyes using Laura Mercier Crème Eye Liner in Noir ($22) using theLaura Mercier Angled Eye Liner Brush ($20), and extended the line outward.

·         Next, she applied Laura Mercier Illuminating Eye Colour in Fire Glow ($24) under Saldana’s eyes, close to her lashes to give her a “golden luminescent colour.”

·         For added definition, Steimberg applied a combination of Laura Mercier Illuminating Eye Colour inFire Glow ($24) and Laura Mercier Caviar Stick Eye Colour in Cocoa ($24) to the tops of Saldana’s eyelids.

·         She added the final touch of glamour by applying multiple coats of Laura Mercier Faux Lash Mascara in Black ($24) to the actress’ top and bottom lashes, along with a few individual faux lashes.


FLAWLESS FACE: Illuminated, flawless skin


·         Steimberg covered minor imperfections using Laura Mercier Secret Camouflage in SC-6 ($30)and then applied Laura Mercier Secret Concealer in #3 underneath Saldana’s eyes.

·         Next, she lightly dusted Laura Mercier Mineral Illuminating Powder in Candlelight ($32) all over the star’s face to create a natural glow.

·         Lastly, Steimberg applied Laura Mercier Crème Cheek Colour in Rosebud ($24) to the apples of Saldana’s cheeks to give her a natural, soft flush of colour.


COSMETIC EXECUTIVE WOMEN ANNOUNCES THE YEAR’S BEST BEAUTY PRODUCTS Industry Leaders Select 2013’s Most Innovative Products at the Insiders’ Choice Awards



Cosmetic Executive Women (CEW) celebrated this year’s breakthrough beauty products today at the 19th Annual CEW Beauty Insiders’ Choice Awards. This year, CEW awarded 36 products across 30 product categories, plus Best Seller Awards, the Indie Beauty Award, Eco Beauty Award, and QVC Beauty Quest Award. The award-winning products included bath and body care, cosmetics, hair care, skin care and the newly-added skincare tools and lip treatment categories. The full list of the winning products is included below.


The CEW Beauty Awards is the only awards program in which the winners are determined exclusively by beauty industry professionals, CEW’s 5,500+ members who know the best in beauty. 185 finalists were selected from more than 650 entries. The CEW Beauty Awards exemplify the industry’s highest recognition for manufacturers and brands, and serve as a trusted guide for consumers to the most innovative new products for the year.


“With so many options to choose from, it can be challenging for consumers to distinguish between them,” says Carlotta Jacobson, President of CEW. “A CEW Beauty Award seal stands for the best innovations in beauty, helping consumers make informed decisions when purchasing a product.”


In addition to identifying advancements in beauty products, CEW announced the winner of the Indie Beauty Award for the leading new start-up in the world of beauty. This year’s winner is Julep™.

The CEW Best Seller Award recognizes the product categories with the largest growth in sales and the most successful product in that category for both mass and department stores. Winners are based on retail sales data from Symphony/IRI and NPD. This year’s winners are: Best Seller Mass: Makeup, L’Orèal Paris Colour Riche Nail and Best Seller Prestige: Skincare, Estée Lauder Perfectionist [CP+R] Wrinkle Lifting/Firming Serum.

CEW also recognized the breakthrough fragrance of the year with a Best Seller Award. Lancôme La Vie est Belle was the top fragrance launch of 2012 across both mass and prestige.

This marks the first year for the CEW skincare tools and lip treatment categories. The awards were added to recognize these growing categories in the beauty marketplace.  This year’s winning product for skincare tools was NuFACE – Trinity Skin Boosting System with Microcurrent and Red LED. The winning product for Lip Treatment was Fresh, Inc. – Sugar Lip Treatment Advanced Therapy.

Also new this year, CEW collaborated with QVC buyers to discover the next big beauty product. The winner,Neydharting Moor, will be featured on QVC this summer.

Highlights of this year’s event include:

  • More than 650 entries
  • 185 Finalists 
  • Host: Mario Cantone, comedian and star of Sex and the City 2
  • Retail Presenters  Included:
  • · Chance Wales, Director, Category Leader of U.S. Health & Beauty
  • ·         Bloomingdales: Howard Kreitzman, Vice President of Cosmetics & Fragrance
  • ·         Lord & Taylor and Hudson’s Bay: Barbara Zinn-Moore, Group Vice President of Cosmetics

Macy’s: Nancy Schmidt, Group Vice President, Divisional Merchandise Manager, Cosmetics, Trend & Prestige

  • ·         Saks Fifth Avenue: Deborah Walters, Senior Vice President of Cosmetics and Fragrances
  • ·         Walgreens: Shannon Curtin, Divisional VP/GMM of Beauty and Personal Care & Seasonal
  • ·         QVC: Claudia Lucas, Director of Merchandising (*QVC is also a retailer)
  • ·         Allure: Linda Wells, Editor-in-Chief
  • ·         Arcade Marketing: Diane Crecca, Senior Vice President of Sales, Marketing & Business Development
  • ·         Conair: Paulette Heller, Vice President of Marketing
  • ·         Givaudan: Pascal Becker, Sustainability Programme Coordinator for Americas (TK)
  • ·         Givaudan: Kate Greene, Vice President of Marketing, Fine Fragrances
  • ·         Kimberly-Clark: Giusy Buonfantino, Vice President of Global Brands
  • ·         NPD: Diane Nicholson (Best Seller), President of U.S. Softlines
  • ·         Procter and Gamble: Carlos Quintero, Brand Manager for Crest 3D White Whitestrips
  • ·         IRI: Victoria Gustafson (Best Seller), Principal of Strategic Insights at IRI
  • Sponsor Presenters  Included:



The 2013 CEW Beauty Awards is sponsored by Allure, Givaudan, CVS/pharmacy, Crest and Oral-B 3D White, QVC, Poise, Conair, Venus, Beauty Inc, Arcade Marketing, Birchbox, RPG, MaCher, Albéa, Rpr Marketing Communications, The Beauty Company, KraftWorks, Consultancy Media, Suite K, Raw Media Network, Proof Seven, Beiersdorf, Elizabeth Arden, DeVries Global, The Natural Step, and WWD. Categories are defined by The NPD Group and votes are tabulated by Ernst & Young LLP.


A full list of winners can be found below and online at


The 2013 CEW Beauty Awards winners are:


Bath and Body Mass

Eucerin – Professional Repair Lotion Extremely Dry Skin Lotion


Bath and Body Prestige

Bliss – Fatgirlsixpack



Acne Treatment

GLAMGLOW, Inc. – Super-mud Clearing Treatment


Anti-Aging Mass

Avon – Anew Clinical Pro Line Eraser Treatment A-F33


Anti-Aging Prestige

philosophy – Full of Promise Treatment Duo for Uplifting Days and Volumizing Nights


Cleanser & Scrub

Fresh, Inc. – Rose Cleansing Foam


Eye Treatment Mass

L’Oréal Paris – Revitalift Triple Power Eye Treatment


Eye Treatment Prestige

Lancôme – Génifique Eye Light-Pearl


Lip Treatment

Fresh, Inc. – Sugar Lip Treatment Advanced Therapy


Moisturizer Mass

Neutrogena Corporation – Naturals Multi-vitamin Nourishing Moisturizer


Moisturizer Prestige

Clinique – Moisture Surge Intense Skin Fortifying Hydrator


Skincare Tools

NuFACE – Trinity Skin Boosting System with Microcurrent and Red LED


Sun Product

Elizabeth Arden – Prevage Triple Defense Shield Broad Spectrum SPF 50+++



Hair Care Product

Ojon™– Rare Blend Oil Total Hair Therapy


Hair Coloring Product

Rita Hazan New York – Foaming Color Gloss in Tones Down Brassiness


Hair Styling Product

Ojon™ – Super Sleek Restorative Blowout Perfector



Eye Product Mass

Maybelline New York – The Mega Plush Mascara by Volum’ Express Mascara


Eye Product Prestige

Dior Beauty – Diorshow New Look Mascara


Face Product Mass

Sonia Kashuk for Target® – Chic Luminosity Bronzer in Goddess


Face Product Prestige

Smashbox Cosmetics – Photo Finish More Than Primer Dark Spot Correcting


Lip Product Mass

Sonia Kashuk for Target® – Satin Luxe Lip Color with SPF 16

Lip Product Prestige

Dior Beauty – Addict Extreme Lipstick



Jack Black – Dry Erase® Ultra-calming Face Cream



Sally Hansen – Salon Insta-gel Strips™



Men’s Scent

Viktor & Rolf– Spicebomb

Perfumer IFF


Women’s Scent Mass

Coty – Closer by Halle Berry

Perfumer- Firmenich


Women’s Scent Prestige

Coty Inc. – Dot Marc Jacobs

Perfumer– Firmenich







* Sponsored by Givaudan and vetted by The Natural Step

Nourish | Organic Food For Healthy Skin



Neydharting Moor



L’Orèal Paris Colour Riche Nail



Estée Lauder Perfectionist [CP+R] Wrinkle Lifting/Firming Serum



Lancôme La Vie est Belle


About CEW

Cosmetic Executive Women, Inc. (CEW) is a nonprofit professional organization with more than 5,500 female and male executives in the beauty and related industries. CEW advances the professional growth and leadership development of women in the cosmetic industry through professional development and networking, industry insights, access to leaders, recognition of achievement and innovation and its philanthropic foundation. CEW’s membership is multi-generational and equally representative of entry level, mid-career level and senior level executives. CEW is based in New York City, and it also hosts events for the beauty community in Los Angeles. Additionally, CEW has associated organizations in France and the United Kingdom. The CEW Foundation supports Cancer and Careers, a resource for employees balancing work and cancer treatment. For more information, log on to