zulily Presents: Fall for You,” a First-Ever Interactive Facebook Live Styling and Shopping Experience, Highlighting Fall Fashion Trends for All Women Online Retailer Celebrates Women of all Silhouettes with Five-Day Fashion Event Featuring Body Inclusive Brands that Turn the Runway into the Real Way


From chic velvet dresses to stylish over-the-knee boots, it’s time to get your wardrobe ready with the hottest fashion trends that fall has to offer. To help women navigate the must-have styles this season and find their perfect match, zulily, the online retailer obsessed with bringing special finds every day to its customers, is launching “zulily Presents: Fall for You,” a series of shoppable Facebook Live styling sessions where consumers will have the chance to see and shop top fashion picks modeled by real women of all shapes and sizes. Over the past two years, zulily buyers have been partnering with and encouraging women’s vendors to add plus-sizes to their product offerings.  In fact, zulily counts over 900 vendors and 1,500 brands that have featured plus-size styles on the site, including ten unique plus-size brands that are exclusive to zulily!


From Sept. 18 – 22, zulily will be going live on Facebook at 10 a.m. PDT each day to showcase a different fall trend through their first-ever shoppable, live styling events. Fashion themes will include, Luxe Textures, Fall Prints, Pops of Red, Budget-Friendly Buys, and Curve Appeal, and will feature trend-forward apparel inclusive of all body types and budgets.


Shoppers can learn how to create these looks at home thanks to styling commentary from a panel of experts, including zulily buyers and stylists and Seattle-based fashion bloggers: Bre Sheppard of BreSheppard.com, Sahily Perez of Pretty in Pigment, Asa Herrman of Lace and Pearls, and Emma Cortes of Emma’s Edition. Consumers will also be encouraged to participate in an interactive question and answer session via Facebook Live through a virtual roundtable, to uncover tips and tricks for dressing in the season’s top trends and how to make these trends work for each unique body type.


“Our customers are looking for unique, yet achievable ways to incorporate trend-forward styles for fall into their wardrobes at an affordable price point,” said Susan Connell, VP of Women’s Merchandising at zulily. “Through our “zulily Presents: Fall for You” Facebook Live styling sessions, we’ll help women discover brands that complement their body shape and new ways to wear this fall’s hottest trends, without breaking the bank.”


Harking back to when the site launched, and as an ode to real women everywhere, zulily employees from all roles will be models of this season’s top fashions. As a supporter of inclusive fashion, these models represent a wide range of body types, helping shoppers at home see how these trends can be applied to women of all shapes and sizes.


zulily’s shoppable Facebook Live styling sessions will air the following dates:

  • Thursday, Sept. 21 – Fall Prints
  • Friday, Sept. 22 – Luxe Textures

Don’t miss these dates!

To learn more about upcoming fall fashion trends, ask fall style questions and discover new inclusive fashion brands, visit zulily.com and facebook.com/zulily.


Self Disclosure: Received some type of compensation to post. Credit: zulily. Photo Credit: zulily.



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