Pic’s Really Good Peanut Butter is delicious!

I love Peanut Butter! So, I was thrilled to learn about Pic’s Really Good Peanut Butter and even more excited to try it! I was not disappointed! Actually, I honestly think that this is now my favorite Peanut Butter!  I tried the Smooth with No Salt and it is simply delicious!

 

Pic’s Really Good Peanut Butter (www.reallygood.co.nz), New Zealand’s #1 selling peanut butter brand, announces its launch in the United States.

 

Pic’s, based in sunny Nelson, New Zealand, imports the finest quality Hi-Oleic peanuts from Kingaroy, Australia, roasts, grinds and seals them within hours, ensuring a  signature fresh roasted taste.   The high quality of the product is due in part to the use of very fresh peanuts.  The healthy, full-flavored peanut butter is all natural, gluten-free and made just how peanut butter should be – with no additives and just a touch of Kiwi salt in the salted varieties. Pic’s award-winning peanut butter is higher in the good monounsaturated oils and high in antioxidants, dietary fiber and good quality protein.  Before using, just give it a quick stir and enjoy Pic’s straight from the jar by the spoonful with your favorite jelly or in your favorite recipe.

 

 

“All it takes is one taste to know that you have found the best peanut butter there is,” said Pic Picot, Founder of Pic’s Really Good Peanut Butter.  “I started Pic’s seven years ago at the central Nelson weekend market and demand  took off solely through word of mouth.  Americans love their peanut butter and once they get a taste, they’ll understand why Pic’s is the top choice Down Under.”

 

A premium staple in Kiwi kitchens, Pic’s has fans all over the globe and is used and recommended by New Zealand’s top chefs.  “Quite Simply the best peanut butter we have ever tasted” said New Zealand’s leading food magazine Cuisine.  Pic’s was also  hailed a winner in a recent taste test by food writers at The New Zealand Herald, Pic’s peanuts are pre-roasted which gave them “the best taste and texture, by far”, according to journalist Catherine Gaffaney. Taster Gabrielle Feather said the roasted buttery flavor had an ‘earthy’ taste, giving the peanut butter a five out of five.  Pic’s even has devotees among the celebrity crowd.  Guitarist Billy Gibbons of the American rock band ZZ Top, tried Pic’s peanut butter during a trip to New Zealand and got hooked.

 

Pic (AKA “Bruce”) Picot started producing his own peanut butter brand in 2007 by roasting and crushing imported peanuts, and by leaving out the sugar and emulsifiers that are added to some competing peanut butters. Peanut butter has certainly been a passion for Pic since boyhood lunches of peanut butter and lettuce sandwiches in Auckland.  Pic ran a sailing school in Nelson before coming ashore to experiment making his own product in the home kitchen. Pic’s passion includes offering taste tests to passers-by wherever he can.  For this activity he regularly takes to the road in his distinctive Airstream caravan “toaster” for the “Peanut Butter on Toast” tour.

 

 

 To further their efforts as a responsible manufacturer, Pic’s jar and lid are designed to encourage reuse rather than just recycling.

 

Pic’s Really Good Peanut Butter is available online at www.reallygood.co.nz (with shipping “cheap as chips” – $10 flat rate shipping for up to 4 jars shipped anywhere in the U.S.) at www.zingermans.com and at Bristol Farms (www.bristolfarms.com) stores in Southern California, Oliver’s Market (www.oliversmarket.com) in Northern California, Chelsea Market Baskets (www.chelseamarketbaskets.com) in New York and Alon’s Bakery and Market (www.alons.com) in Atlanta.

Pic’s offers four varieties of peanut butter available in 380g, 13.4 oz. jars at a recommended retail of $8.00:

 

• Original Crunchy
• Crunch No Salt
• Original Smooth
• Smooth No Salt

Pic’s is available at Bristol Farms stores in Southern California!

 

Here’s a delicious recipe! If you love chocolate and peanut butter, you will love this one!

Brownies with Peanut Butter Icing and Chocolate Drizzle

 

Preheat oven to 350 degrees

Grease 9 inch square baking pan and set aside

 

Brownie Ingredients

2 squares (1oz each) unsweetened chocolate

½ cup butter

2 eggs

1 cup sugar

½ cup all-purpose flour

 

Peanut Butter Icing Ingredients

1 ½ cup confectioners’ sugar (used only 1 cup)

½ cup creamy or crunchy peanut butter (we used Pics Peanut Butter crunchy with salt)

1 teaspoon vanilla extract (we used Heilala Vanilla extract)

¼ cup butter softened

2-3 tablespoons half and half cream or milk

 

Glaze Ingredients

1 square (1 oz.) semisweet baking chocolate

1 tablespoon butter

 

Directions:

Brownie

In saucepan melt butter and chocolate over low heat in a double boiler. Set aside and let cool slightly.

In mixing bowl beat eggs and sugar until light and pale colored.

Add flour and slightly cooled melted chocolate and stir well.

Pour mixture into 9 inch baking pan and bake at 350 degrees for 25 minutes or until wooden pick comes out clean. Cool in pan on wire rack

 

For PB Icing

Beat confectioners’ sugar, peanut butter, vanilla and butter in mixing bowl.  Stir in cream or milk until mixture achieves spreading consistency and spread over cooled brownies. Cover and refrigerate until firm.

 

Glaze

Melt chocolate and butter in small double boiler until smooth. Drizzle over iced brownies and chill before cutting. Store leftovers (it there are any) in closed container in refrigerator.

Follow Pic’s Really Good Peanut Butter:

 

Facebook : Pic’s Really Good Peanut Butter

Twitter: @picsrgpb

Instagram: @picsrgpeanutbutter

Pinterest: picsrgpb

 

More About Pic’s Really Good Peanut Butter

Founded in 2007 by Pic Picot, New Zealand-based Pic’s Really Good Peanut Butter is New Zealand’s #1 selling peanut butter brand and peanut butter worth eating.  Made from the finest quality Hi-Oleic peanuts from Australia that are fresh roasted and lovingly squashed in Nelson, Pic’s then quick seals its peanut butter to preserve freshness, flavor and nutrients.  Pic’s is all-natural, and gluten free with no additives – simply peanuts and a trace of Kiwi salt, the unsalted version containing only peanuts.  Pic’s Really Good Peanut Butter offers four varieties, Original (Crunchy), Original (Crunchy, no salt), Smooth and Smooth (no salt).  Suggested retail is $8.00 (380g, 13.4 oz. jar).  A 1Kg, 35.27 oz. sized jar is also available in Original Crunchy or Smooth flavors at a recommended retail of $14.00.  For more information on Pic’s Really Good Peanut Butter visit www.reallygood.co.nz.

 

Self Disclosure: I received a free sample to facilitate this feature. Photo/Recipe/Press Credit: Pic’s Really Good Peanut Butter.