Family Friendly Camp SUP Hits Doheny State Beach Sept. 13-14

Salt Life, a lifestyle apparel brand that embraces everything ocean life including surfing, fishing, diving and paddling, has teamed up with SUP magazine to present Camp SUP September 13-14 at Doheny State Beach. Camp SUP is a unique two-day event created by SUP magazine to introduce new people into the sport, encourage everyday paddlers to improve their skills and give everyone a chance to try out the latest greatest hard and soft goods from leading SUP brands.


“We at Salt Life are proud to be the presenting sponsor of the first annual Camp SUP,” said Salt Life’s Jeff Stillwell. “This sport embodies living the Salt Life and we hope to be a part of this great event for years to come.”


Additionally, SIC Maui, a premiere manufacturer in the standup paddling world, has signed on to run the Grom Clinic at Camp SUP. Aspiring young paddlers are encouraged to join the SIC team at 3 p.m. each day for an hour-long tutorial guaranteed to get them stoked for life.


“We are really excited to be involved with Camp SUP and for SIC to be the presenting sponsor of the Grom Clinic,” said SIC’s Marketing Manager Braly Joy.  “SIC’s goal with youth programs is to help get kids on the water and make sure their first experience is a good one and a safe one so they come back.”

Camp SUP is the first event of its kind in the sport—part-demo, part instructional camp, and all about fun. Nikki Gregg, Gillian Gibree, Dave Boehne and Molokai Champion Connor Baxter have all signed on as clinicians for the two-day beach party. A four-mile fun paddle kicks off at 11 a.m. Saturday (Register Here!). Part of the proceeds from the fun paddle will go to the winning Philanthropic Event at the 2014 SUP Awards.

Demos from some of the sport’s best brands and clinics highlight both Saturday and Sunday. The list of confirmed vendors includes: Bark, Boardworks, Body Glove, Futures, Henderson Wetsuits / Supreme, Hinano, Hobie, Infinity, King’s Paddle Sports, Laird SUP, Mamma Chia, Naish, NRS, OAM, Riviera Paddlesurf, SIC, Sun Protection Zone, SUP ATX, Surftech, ULI Boards, and Watermans Sunscreen.

Sierra Nevada, the Official Beer Sponsor of Camp SUP, opens their Beer Garden each day at 12 p.m. to kick off the beach party with live music all afternoon.

To learn more about Camp SUP, directions and a detailed schedule, visit:

SUP magazine would like to thank Salt Life, Payette River Games, Banzai Bowls, Flips Audio, Ocean Minded, Sierra Nevada, and California State Parks for their support of the 1st Annual Camp SUP at Doheny State Beach in Dana Point, California.

About Salt Life
Salt Life is an authentic, aspirational and lifestyle brand that embraces those who love the ocean and everything associated with living the “Salt Life”. Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says, “I live the Salt Life.”

About SUP Magazine

SUP magazine is part of The Enthusiast Network (TEN) and isthe leading multi-media publication in the standup paddling world. With a progressive, approachable style, SUP strives to push readers off the couch and onto the water. By blending engaging print and destination features, gear coverage and in-depth instructional pieces with in-house video and event write-ups on, SUP magazine is enhancing your view of the sport, all while getting you into the game. For more information, please visit


About TEN: The Enthusiast Network

TEN: The Enthusiast Network LLC is the world’s premier network of enthusiast brands, such as Powder, BIKE, SUP, SURFER, Transworld, Canoe & Kayak and GrindTV. With more than 60 publications, 100 Web sites, the world’s largest automotive VOD channel, 800 branded products, 50+ events, TV and radio programs, TEN creates and delivers content that informs, entertains, inspires and connects with enthusiasts every day. For more information visit

Credit: Salt Life, SUP Magazine and About TEN:The Enthusiast Network.

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