Celebrate May’s Get Caught Reading Month With Jim Henson’s Enchanted Sisters And Bloomsbury Children’s Books

Beginning May 11th, The Jim Henson Company celebrates the Association of American Publishers’ month-long Get Caught Readingcampaign with the addition of newly available posters for Jim Henson’s Enchanted Sisters and Jim Henson’s Doozers!  The new posters join the previously added posters for Dinosaur Train, Pajanimals and Sid the Science Kid—five great children’s TV series and booksall from the world-renowned Jim Henson Company!


The Get Caught Reading campaign was devised by the Association of American Publishers (AAP) to remind people of all ages how much fun it is to read!  Member organizations of the AAP participate in a variety of ways to encourage everyone to enjoy books and magazines and to share that pleasure with the young children in their lives.


As part of the Get Caught Reading campaign, two NEW posters are available from the AAP beginning May 11Enchanted Sistersand Doozersfeaturing adorable characters that are “caught reading” in these fabulous FREE posters made available to teachers and parents for use in classrooms, libraries and other locations.

The posters are available for everyone at http://www.getcaughtreading.org/celebrity-posters.php.  Posters are FREE plus a $5.00 charge per set (1 – 12 posters each of the same title) for shipping and handling! The order form is available here:http://www.getcaughtreading.org/orderforms/GetCaughtReading-PosterOrderForm.pdf

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According to AAP Vice President Tina Jordan, “Dinosaur Train, Pajanimals and Sid the Science Kid posters are some of the more frequently requested posters by the elementary school and library community and AAP is grateful to The Jim Henson Company for creating two new posters that will join our GCR community.”


The new chapter book series, Enchanted Sisters, targets newly independent readers—girls ages seven through nine—andtells the stories of the four sisters – the Sparkles: Autumn, Winter, Spring and Summer who come together every three months to join their Mother Nature in a ceremony that changes the seasons in our world. Their world is magically different from our own, yet the Sparkles are completely relatable. They are confidently themselves, even when that’s the hardest thing to be. Continuing the longstanding Jim Henson Company tradition, the message in these stories about strong girls making bold choices are clear: embrace and celebrate our differences; anyone can be a hero; and families come in lots of different packages.  The books are co-authored by Elise Allen, author of the book Anna’s Icy Adventure (Disney Frozen), and Halle Stanford, eight time Emmy-nominated children’s television producer and senior vice president of children’s entertainment at The Jim Henson Company.   Paige Pooler, whose artwork can be seen in American Girl magazine, and the Liberty Porter, Trading Faces, and My Sister is a Vampire middle grade book series, is the illustrator.


In  Enchanted Sisters: Summer’s Friendship GamesSummer has always secretly enjoyed hanging out with Thunderbolt, one of the mischievous Weeds who bring disaster and mayhem everywhere they go. Sure, the Weeds have acted poorly in the past, but they can’t be all bad . . . right? Summer’s sisters couldn’t disagree with her more-especially after the boys ruin Summer’s bonfire party. When the two teams of magical siblings try to settle their disagreements in a series of competitive sports, Summer and Thunderbolt are forced to stop talking. But is winning and siding with their siblings really worth ruining their friendship? Hardback SRP: $15.99; Paperback SRP: $5.99.


Three additional Enchanted Sisters books in the series are available: Autumn’s Secret Gift, Winter’s Flurry Adventure and Spring’s Sparkle Sleepover.

PLUS – Keep a lookout also for NEW books coming in August featuring Doozers:

Doozers, inspired by the wildly popular characters from the classic Henson series Fraggle Rock, is a modern series for modern families that encourages kids to design, create and innovate. The Doozer kids bounce from one fabulous adventure to the next, engaging in exciting challenges that require them to imagine, invent and build, all while they have a blast playing and learning together.  Watch Doozers exclusively on Hulu Kids!


Get Caught Reading Month has been supported in the past by such well-known figures as former First Lady Laura Bush, Drew Carey, Clifford the Big Red Dog, Donald Duck, Patty Duke, Whoopi Goldberg, Billy Graham, Derek Jeter, Vernon Jordan, Jake Lloyd, Rosie O’Donnell, Dolly Parton, The Rugrats, Jane Seymour, Sammy Sosa, Spider Man, Erik Weihenmayer, and Robin Williams, all of whom have been “caught reading” their favorite books and magazines for print ads and posters seen by millions of people across the country. In addition, more than 200 Members of Congress have been photographed “caught reading” on Capitol Hill.


Help others to “Get Caught Reading” too with a local book drive!


According to United We Serve, a nationwide service initiative that helps meet growing social needs resulting from the economic downturn, 80% of preschool and after-school programs serving low-income populations have no age-appropriate books for their children.   A recent study shows that while in middle-income neighborhoods the ratio of age-appropriate books per child is 13 to 1, in low-income neighborhoods the ratio is 1 for every 300 children.


A great way to improve the reading achievement of low-income children is to increase their access to print. Communities ranking high in achievement tests have several factors in common: an abundance of books in public libraries, easy access to books in the community at large and a large number of textbooks per student.


Anyone can get together to help increase reading achievement and literacy by organizing a book drive. This tool kit (http://www.serve.gov/toolkits/book-drive/index.asp <http://www.serve.gov/toolkits/book-drive/index.asp ) provides the basics to run a book drive, organize your group, and make an impact.


Or, simply commit to donating your gently used books to local organizations.  Here are some tips:

  • Consider libraries, non-profit children’s organizations for homeless, foster children and struggling families, Goodwill and Children’s Hospital’s thrift stores, and after-school programs.
  • Call the charity or organization and see if they accept used children’s books and what their guidelines are.
  • Go through your books and make sure all pages are present, readable and stain-free.

To celebrate this great campaign, The Jim Henson Company has teamed up with Bloomsbury Children’s Publishing to offer our readers a GIVEAWAY copy of their newest book release, Enchanted Sisters: Summer’s Friendship Games. To enter, leave us a comment below telling us how you share the gift of reading with your child or children. Deadline to enter is May 15th, 2015 at noon PST. One winner will randomly be selected via Random.org. U.S. participants only.

Self Disclosure: No compensation was received to post.



  1. I read to my kids before bedtime.

  2. I try to keep their reading selection fresh and get books or magazines that I know match their interests.

  3. We read at least a book a day. It helps the teacher sends a bag of books they borrow each week.

  4. We have storytime every night and go to the library.

  5. I read with my niece all the time and would love to win this book for her.

  6. Barbara T says

    always read!

  7. hailey O says

    read to your child from an early age.

  8. Congrats Lauren!

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