Archives for January 24, 2024

National Fish Taco Day

Fish Tacos!

Rubio’s Offers 99¢ Tacos on National Fish Taco Day!

On Thursday, January 25, celebrate National Fish Taco Day at Rubio’s with Baja-inspired, Original Fish Tacos® for just 99¢ with purchase (limit four per order, one offer per person, must order an additional menu item, side, or drink.) Order online at, or through the app, enter coupon code ­­­­­­FISHTACO at checkout, or scan the QR code on the coupon in restaurants.

January 25 also marks the 41st Anniversary of Rubio’s founder, Ralph Rubio, opening the very first Rubio’s in Mission Bay, San Diego. The tiny, walk-up stand started the fish taco phenomenon that has spread from coast to coast. Today, Rubio’s menu includes a variety of grilled seafood including responsibly sourced shrimp and salmon, wild-caught Alaska pollack and wild-caught mahi mahi. Perfect for guests eating healthy in the New Year, the menu also features flavorful options under 600 calories, including the California Bowl with Cauliflower Rice and Grilled Chicken (32 grams protein), the Wild-Caught Mahi Mahi Two Taco Plate with Cauliflower Rice and Black Beans (35 grams protein, 4 grams sugar), the Avocado Corn Taco Salad with Grilled Shrimp (20 grams protein) and the Chopped Salad with Grilled Chicken (28 grams protein).

Guests are encouraged to order ahead through the Rubio’s app or For more information about Rubio’s Coastal Grill and to view the menu, visit Rubio’s, Facebook, Instagram and TikTok.

Credit: Rubio’s Coastal Grill.