Cosmetic Executive Women (CEW) celebrated this year’s breakthrough beauty products today at the 19th Annual CEW Beauty Insiders’ Choice Awards. This year, CEW awarded 36 products across 30 product categories, plus Best Seller Awards, the Indie Beauty Award, Eco Beauty Award, and QVC Beauty Quest Award. The award-winning products included bath and body care, cosmetics, hair care, skin care and the newly-added skincare tools and lip treatment categories. The full list of the winning products is included below.


The CEW Beauty Awards is the only awards program in which the winners are determined exclusively by beauty industry professionals, CEW’s 5,500+ members who know the best in beauty. 185 finalists were selected from more than 650 entries. The CEW Beauty Awards exemplify the industry’s highest recognition for manufacturers and brands, and serve as a trusted guide for consumers to the most innovative new products for the year.


“With so many options to choose from, it can be challenging for consumers to distinguish between them,” says Carlotta Jacobson, President of CEW. “A CEW Beauty Award seal stands for the best innovations in beauty, helping consumers make informed decisions when purchasing a product.”


In addition to identifying advancements in beauty products, CEW announced the winner of the Indie Beauty Award for the leading new start-up in the world of beauty. This year’s winner is Julep™.

The CEW Best Seller Award recognizes the product categories with the largest growth in sales and the most successful product in that category for both mass and department stores. Winners are based on retail sales data from Symphony/IRI and NPD. This year’s winners are: Best Seller Mass: Makeup, L’Orèal Paris Colour Riche Nail and Best Seller Prestige: Skincare, Estée Lauder Perfectionist [CP+R] Wrinkle Lifting/Firming Serum.

CEW also recognized the breakthrough fragrance of the year with a Best Seller Award. Lancôme La Vie est Belle was the top fragrance launch of 2012 across both mass and prestige.

This marks the first year for the CEW skincare tools and lip treatment categories. The awards were added to recognize these growing categories in the beauty marketplace.  This year’s winning product for skincare tools was NuFACE – Trinity Skin Boosting System with Microcurrent and Red LED. The winning product for Lip Treatment was Fresh, Inc. – Sugar Lip Treatment Advanced Therapy.

Also new this year, CEW collaborated with QVC buyers to discover the next big beauty product. The winner,Neydharting Moor, will be featured on QVC this summer.

Highlights of this year’s event include:

  • More than 650 entries
  • 185 Finalists 
  • Host: Mario Cantone, comedian and star of Sex and the City 2
  • Retail Presenters  Included:
  • · Chance Wales, Director, Category Leader of U.S. Health & Beauty
  • ·         Bloomingdales: Howard Kreitzman, Vice President of Cosmetics & Fragrance
  • ·         Lord & Taylor and Hudson’s Bay: Barbara Zinn-Moore, Group Vice President of Cosmetics

Macy’s: Nancy Schmidt, Group Vice President, Divisional Merchandise Manager, Cosmetics, Trend & Prestige

  • ·         Saks Fifth Avenue: Deborah Walters, Senior Vice President of Cosmetics and Fragrances
  • ·         Walgreens: Shannon Curtin, Divisional VP/GMM of Beauty and Personal Care & Seasonal
  • ·         QVC: Claudia Lucas, Director of Merchandising (*QVC is also a retailer)
  • ·         Allure: Linda Wells, Editor-in-Chief
  • ·         Arcade Marketing: Diane Crecca, Senior Vice President of Sales, Marketing & Business Development
  • ·         Conair: Paulette Heller, Vice President of Marketing
  • ·         Givaudan: Pascal Becker, Sustainability Programme Coordinator for Americas (TK)
  • ·         Givaudan: Kate Greene, Vice President of Marketing, Fine Fragrances
  • ·         Kimberly-Clark: Giusy Buonfantino, Vice President of Global Brands
  • ·         NPD: Diane Nicholson (Best Seller), President of U.S. Softlines
  • ·         Procter and Gamble: Carlos Quintero, Brand Manager for Crest 3D White Whitestrips
  • ·         IRI: Victoria Gustafson (Best Seller), Principal of Strategic Insights at IRI
  • Sponsor Presenters  Included:



The 2013 CEW Beauty Awards is sponsored by Allure, Givaudan, CVS/pharmacy, Crest and Oral-B 3D White, QVC, Poise, Conair, Venus, Beauty Inc, Arcade Marketing, Birchbox, RPG, MaCher, Albéa, Rpr Marketing Communications, The Beauty Company, KraftWorks, Consultancy Media, Suite K, Raw Media Network, Proof Seven, Beiersdorf, Elizabeth Arden, DeVries Global, The Natural Step, and WWD. Categories are defined by The NPD Group and votes are tabulated by Ernst & Young LLP.


A full list of winners can be found below and online at


The 2013 CEW Beauty Awards winners are:


Bath and Body Mass

Eucerin – Professional Repair Lotion Extremely Dry Skin Lotion


Bath and Body Prestige

Bliss – Fatgirlsixpack



Acne Treatment

GLAMGLOW, Inc. – Super-mud Clearing Treatment


Anti-Aging Mass

Avon – Anew Clinical Pro Line Eraser Treatment A-F33


Anti-Aging Prestige

philosophy – Full of Promise Treatment Duo for Uplifting Days and Volumizing Nights


Cleanser & Scrub

Fresh, Inc. – Rose Cleansing Foam


Eye Treatment Mass

L’Oréal Paris – Revitalift Triple Power Eye Treatment


Eye Treatment Prestige

Lancôme – Génifique Eye Light-Pearl


Lip Treatment

Fresh, Inc. – Sugar Lip Treatment Advanced Therapy


Moisturizer Mass

Neutrogena Corporation – Naturals Multi-vitamin Nourishing Moisturizer


Moisturizer Prestige

Clinique – Moisture Surge Intense Skin Fortifying Hydrator


Skincare Tools

NuFACE – Trinity Skin Boosting System with Microcurrent and Red LED


Sun Product

Elizabeth Arden – Prevage Triple Defense Shield Broad Spectrum SPF 50+++



Hair Care Product

Ojon™– Rare Blend Oil Total Hair Therapy


Hair Coloring Product

Rita Hazan New York – Foaming Color Gloss in Tones Down Brassiness


Hair Styling Product

Ojon™ – Super Sleek Restorative Blowout Perfector



Eye Product Mass

Maybelline New York – The Mega Plush Mascara by Volum’ Express Mascara


Eye Product Prestige

Dior Beauty – Diorshow New Look Mascara


Face Product Mass

Sonia Kashuk for Target® – Chic Luminosity Bronzer in Goddess


Face Product Prestige

Smashbox Cosmetics – Photo Finish More Than Primer Dark Spot Correcting


Lip Product Mass

Sonia Kashuk for Target® – Satin Luxe Lip Color with SPF 16

Lip Product Prestige

Dior Beauty – Addict Extreme Lipstick



Jack Black – Dry Erase® Ultra-calming Face Cream



Sally Hansen – Salon Insta-gel Strips™



Men’s Scent

Viktor & Rolf– Spicebomb

Perfumer IFF


Women’s Scent Mass

Coty – Closer by Halle Berry

Perfumer- Firmenich


Women’s Scent Prestige

Coty Inc. – Dot Marc Jacobs

Perfumer– Firmenich







* Sponsored by Givaudan and vetted by The Natural Step

Nourish | Organic Food For Healthy Skin



Neydharting Moor



L’Orèal Paris Colour Riche Nail



Estée Lauder Perfectionist [CP+R] Wrinkle Lifting/Firming Serum



Lancôme La Vie est Belle


About CEW

Cosmetic Executive Women, Inc. (CEW) is a nonprofit professional organization with more than 5,500 female and male executives in the beauty and related industries. CEW advances the professional growth and leadership development of women in the cosmetic industry through professional development and networking, industry insights, access to leaders, recognition of achievement and innovation and its philanthropic foundation. CEW’s membership is multi-generational and equally representative of entry level, mid-career level and senior level executives. CEW is based in New York City, and it also hosts events for the beauty community in Los Angeles. Additionally, CEW has associated organizations in France and the United Kingdom. The CEW Foundation supports Cancer and Careers, a resource for employees balancing work and cancer treatment. For more information, log on to



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